For others, it is core to what a customer will develop and deliver in a boardroom setting to their management, who might then become extremely engaged in the visualizations – standing up, walking and pointing out key data points in the visual – during the demonstration. For some, it is the initial delight that gets customer’s attention and allows engagement in broader discussions around BI. Since its research prototype beginnings with WorldWide Telescope, to its public preview in April as the project codename “GeoFlow”, Power Map has continued to introduce the business intelligence community to new ways of interactively exploring their data geospatially in 3-D.
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